NAIL AND HAIR STYLING
PUMA x HYROX
RACE WEEK ACTIVITIES
Race week is almost here - and PUMA has you covered. From our first of its kind PUMA Deviate Elite HYROX shoe to The Elite Boutique by PUMA, we’re bringing everything you need to feel fast, look sharp, and perform at your best.
FREE CUSTOMISATION IN STORE
COMPETITONS
PRE-RACE REGISTRATION
THE ELITE BOUTIQUE BY PUMA
You’ve trained. You’re ready. Now take the final step before you hit the start line. Visit The Elite Boutique by PUMA at the race venue to get the full race-ready experience. Go all in with custom nail art, and hair styling Or be in with a chance on winning the brand new PUMA Deviate Elite HYROX when you get a PUMA tattoo. Scan the QR code at the PUMA stand to book your appointment or simply join the queue. Available every race day - opening times vary.PUMA FLAGSHIP STORE — OXFORD STREET
The first stop of your HYROX race experience. We’re hosting pre-race-registration as well as a full lineup of activities, freebies, and challenges for all Original Source HYROX London competitors. From free shoelace tag for the first 100 athletes to free customisation on any product purchased in store. And don’t miss our bespoke nail art at The Elite Boutique by PUMA in store pop-up. No booking required. For HYROX London athletes only. T&Cs apply. Pre-race-registration available Friday and Saturday for EMEA championship athletes only. Open: Friday 20th 12pm-8pm | Saturday 21st 12pm-6pm | Sunday 22nd 12pm-6pm. The first stop of your HYROX race experience. We’re hosting pre-race-registration as well as a full lineup of activities, freebies, and challenges for all Original Source HYROX London competitors. From free shoelace tag for the first 100 athletes to free customisation on any product purchased in store. And don’t miss our bespoke nail art at The Elite Boutique by PUMA in store pop-up. No booking required. For HYROX London athletes only. T&Cs apply. Pre-race-registration available Friday and Saturday for EMEA championship athletes only. Open: Friday 20th 12pm-8pm | Saturday 21st 12pm-6pm | Sunday 22nd 12pm-6pm.