WILDCARDS WANTED

Welcome to The House of WILDCARDS – PUMA’s new London flagship store, where the city’s rising talent faces off against the PUMA pros.

Think you’ve got the fire to become a PUMA WILDCARD?

Step in. Show out. Let the city see what you’re made of.

TEST YOUR TALENT

On the night: Big names. Big energy. Bigger competition.

PUMA’s pro talent takes the spotlight, and you get your shot to share the stage.

Make it through, and you’ll face them – or get judged by them – live in The House of WILDCARDS @ PUMA Oxford St.

THE CHALLENGE

Each WILDCARD moves different – power, pace, flow, finesse. We’re calling you to drop your best, whether you're a rapper, footballer, runner or HYROX competitor.

No limits. No filters. Just pure skill, loud and unapologetic.

Whatever your game, make it undeniable.

You’ve scanned the QR code, now earn your spot:

Post your WILDCARD moment from the last 12 months or tag us in a clip you’ve already dropped.

Tag @PUMA.UK(Opens in new window) and use #WILDCARDS so we see you.

We’ll pick four winners per category to battle it out at The House.

Win your category and you’ll take the crown – plus PUMA prizes for our ultimate WILDCARDS.

Entries close 26 Nov.
Lock in 4 Dec - that’s your moment.

Enter Now. Become a WILDCARD.

No fear. No limits. All game.